Grass & Clovers, our latest addition of cool, crazy kids’ clothing, has been getting a lot of admiration here at Psychobaby. Handmade by a mother-daughter duo, Grass & Clovers combine detailed craftsmanship with inspired, hip designs to make one-of-a-kind garments that kids (and parents!) will adore.
We knew these special designs had to have a great story behind them, so we interviewed Sara Sandler-Greisberg, co-founder of Grass & Clovers, for the scoop. Read on for musings about motherhood, flea market finds, and what inspires Sara's daily life. (Spoiler alert: she's a fan of The Rolling Stones!)
Can you tell us a bit about what inspired your name, Grass & Clovers?
The name came from thoughts of my own childhood—what made me happy and feel good, frolicking around in the grass in the summertime and making clover crowns. It just brought me back to that happy place you can only feel in childhood!
Your mom, Debbie, instilled in you a love for handmade crafts that you have in turn developed into a successful company. Now that you are a mother yourself do you have any favorite craft projects that you enjoy doing with your own children?
There are SO many craft projects that I do with my girls; we love doing collages from magazines with fabric scraps (of course!), and beads! Also, we do make our own books to help encourage my 6
-year-old's blossoming reading and writing skills—in a fun way! We have a huge armoire filled with every kind of glue, clay, paint, paper, crayon, marker, colored pencil—you name it, we have it. My older daughter really enjoys helping me with Grass & Clovers as well!
Any tips for parents who want to encourage children to embrace more tangible arts and crafts in the midst of this digital age?
I do think it's really important to sit down with your kids (when you CAN, of course!). I think what kids want more than anything else, is the attention of their parents. So my advice (and I am NO expert!) is to put the cell phones, iPads, and computers away, and sit at the table with your kids with the arts and crafts of their choice; put on some music and have a blast! Don't worry about the mess, the clean up, or what you have to make for dinner. Just be present and sit there together. It's hard to take the time to do that, but it is so important. It will also create incredible memories, not only for them, but for the parents as well.
Do you have any advice for balancing motherhood with a rapidly growing business?
I wish someone would give me some advice on this one! In all honesty, it's very difficult to balance it all, and do it all well. I found that letting things slide a little—not as many home-cooked meals, for example— is OK. It's okay to delegate, and that was HARD for me, because I am a Virgo and I know how things SHOULD be (ha ha!), but it's important.
Read more of our interview with Sara from Grass & Clovers after the jump!
