Psychobaby, home to all that is cool and crazy for kids!
As parents, we were constantly running from place to place for our kids- (you know the drill!) play dates and parties and school and our work and that ever elusive "time to oneself" (ha ha!)- and we wanted to create a one-stop shopping experience that would be comfy and fun for kids and adults alike, and that had all the cool stuff for whatever baby or big kid you were shopping for on any occasion. We're happy to do all that gathering "work" for you, so you can sit back and have fun shopping around!
P.S. About our crazy name. . .When we were new parents, and thought of ourselves as pretty cool chicks who just happened to have a kid, we discovered an interesting phenomena which you might be able to relate to: we'd make a simple plan with another cool couple who didn't have a kid. Two minutes before we were supposed to be at the restaurant or whatever, we'd have to call and cancel our plans. Our friends, reasonably dismayed, would ask why? Phone still in hand, we'd look down at the floor and see a creature somewhat resembling our once adorable kid, only now they were purple, rigid, foaming at the mouth, and making a sound like something between stray cats fighting and a car alarm. Dumbfoundedly we'd mutter into the phone, “Psycho Baby”.
And you know, as “different” of an experience as that was for a couple of rookie parents, we certainly wouldn't trade a second of it! When we created this "different" kind of kids' store to celebrate children's individuality and creativity in a style mash-up, we thought that no other name would do!